Source: Etsy
Labels as Collectibles
What began as “small bits of paper pasted on bottles with a few handwritten comments” has evolved into the crowing mark, after the bubbly itself, of originality and imagination. The drink and the label cannot be separated.
Today, the champagne and sparkling label is both emotive and highly functional: it is an entry point to the essence of the brand’s world, and a badge of protection against fraud and imitations. For Champagne producers, it is a flag pin on a map; it tells the identity and original place of the grape. It signifies that, Voila, ONLY Champagne grapes can become Champagne.
A label is serious business tool. On champagne labels, producers are required to prominently display;
1. Appellation of Controlled Origin: Champagne - prominently displayed
2.Brand - differentiates the wines of different producers.
3.Degree of sweetness - extra-brut, driest wines; brut, very dry (most wines are brut); extra-dry, slightly sweet; sec, sweet; demi-sec, very sweet.
4.Town where the wine was made.
5.Country of origin - True Champagne only comes from the region of Champagne, in France.
6.Alcohol content - varies between 10.5% and 13%; 11% is the minimum for vintage dated wines.
7.Volume of bottle - in milliliters.
8.Trade registration
Source: http://www.champagnesabering.com/
Today, bottlers use advertising and packaging to associate Champagne and all sparkling wines with high luxury, festivities, and rites of life passage. And label materials and technologies have kept up with the demand. From premium finishes to textured and metalized papers, to embossing and raised surfaces, the array of new possibilities for old world traditions continues to expand dramatically.
Speaking of dramatic…enjoy the array of designs, finishes and the overall beauty and impact of the labels below coming out of the Champagnes and sparkling wines Europe. Clink Clink!
